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Client Interview Lone Meier   © Karen Boesen


Lone Meier is an independent business woman. Today, she manages a real estate business and owns a restaurant. She currently employs 10 people. Lone Meier studied law and has during her almost 25 years of active business career worked as a private detective, as a controller in a stock exchange company and as a translator in the East Asiatic Company. Lone Meier has used business astrology since 1994 and has not used any other form of counseling in her companies.

Why did you choose to contact a business astrologer instead of some other form of business counseling?
Initially, I contacted an astrologer to have my personal chart done, and afterwards I also expanded this to my family. The results and the advice we received - precise, objective and mathematically founded - made me want to use this counseling for my companies.

Was there any particular event in your business which induced you to choose to contact a business astrologer?
Yes, I was in doubt about what to do. I contemplated selling part of my business and I wanted to ensure that the timing was right. What value, in your opinion, can business astrology add to your company? As mentioned before, in my experience business astrology is scientifically based and objective - this doesn't necessary apply to a row of other types of consulting. With business astrology I get an overview of what aspects are influencing what parts of my business at a given time - and then it is up to me to draw my own conclusions and make my own decisions. The responsibility of running the business still lies with me. In addition, I like having the long-term perspective to work with - instead of putting out fires. And business astrology is the only form of advice which tells me when I can carry out my plans - and when I should keep from doing so.

Can you get this type of advice from a non-astrological consulting firm?
No, I don't think I can do that. I find that other forms of conventional counseling is often very subjective - and entirely dependent on the individual consultants level and possible fads - and that these forms of advice do not leave me with the freedom of choice. It also seems to me that most large consultancy firms to a large extent employ very young people, who simply do not possess the experience required to advise company owners.

Can you give any examples of business astrology having given you advice that notably changed the decision process in your company?
Without going into detail, I can mention that I use astrological counseling very much for timing sales and buy situations and this has given me very good results.

In which areas do you make use of business astrology?
I mainly use business astrology for structure analysis of my companies, for strategic planning and for timing the establishment of new ventures.

Are there any reasons for not selecting certain fields of business astrology?
I haven't yet used business astrology for employee recruitment. This is because I have not yet had the need for an employee at a level which would justify the effort. If at some time I am hiring a manager, I will definitely use business astrology for the selection process. Among other things to ensure that the person in mind has a good prognosis for the coming couple of years as well as a personal horoscope that ensures that the person possesses precisely the qualifications that the company needs - and which would thus justify the financial investment in this person.

What is your attitude to the criticism of astrology and using it for recruitment?
That it is a society thing. Astrology is thousands of years old but the dogmas of Christianity has influenced general society away from astrology. I am fascinated by that fact that astrology - as one of only a very few forms of consulting - is constantly faced with demands for proof. There are so many other forms or more or less serious personality models which are used uncritically by the industry. With no proof whatsoever. Astrology is a tool that works - otherwise a growing number of companies wouldn't be using it - we are taking about dollars an cents here and bottom lines are important to most company owners.

Are you open about your use of business astrology?
Yes and no. Yes - no one in my company or the authorities I interact with have any doubt that I make use of business astrology. And this is accepted. On the other hand, I have no wish to enter in to ridiculous discussions with people who haven't bothered to investigate the area - so in certain situations I don't bring up the subject.

Have you any advice for potential users of business astrology?
If you are independently employed, I will definitely encourage at least a trial of business astrological counseling - instead of for instance the (sad to say) unqualified counseling you get with banks. If you try this form of consulting (astrology) I also recommend that you set off time to learn to use the tool correctly and integrate it properly in your company.

How do you see the perspective of the use of business astrology in the future?
I believe that business astrology will become more widely used. There is growing openness among the users, founded in their positive experiences, and following that, more media coverage. Also, there are more books on the market about the subject with information for potential users.

Karen Boesen, Erhvervsastrologisk rådgivning, Frederikssundsvej 128 C, 2700 Brønshøj, Telefon 38 28 73 76